Rick Schofield is a professional commercial photographer specialising in fashion and still life for the digital domain. Rick has worked with Manchester’s leading companies, supplying industrial and advertising photography to clients of all types. He has built strong, positive relationships with businesses in all sectors from advertising and graphic design to manufacturing and production.
The first task was logo design. The logo was intended to represent the fact that a large proportion of Rick’s work is studio based flash photography. At the same time as looking like a flash symbol, the logo also takes the shape of a letter S – as in Schofield.
The logo was machined out of an aluminum block, allowing Rick to photograph the logo as he pleased and become the author of his own brand. The new identity has been applied to several items such as business cards, compliment slips and letterheads, as well as stickers and DC/DVD wallets.
The Rick Schofield website was designed as a simple horizontal log of photographs. The images are grouped together in sets that sit on top of each other.