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Alternative Bike Co.

Alternative_Bike_Co_Crown_Logo

A bold brand identity for bespoke bicycles

Background

Alternative Bike Co. is an independent small business that has created a unique range of bikes with a twist.

Solution

Very Own Studio was commissioned by Alternative Bike Co. at a very early stage in its development. Our first task was to establish the company name. From there, we created a distinctive and flexible brand identity including sub brands and a naming structure for their first range of bikes. We also designed and launched a website incorporating an online shop. For the site launch we directed all photography and illustrations in line with our newly created brand identity.

Our bold, urban and eye catching brand identity suits the bright, fun bike designs the company makes. It was a privilege to be involved from the inception of this innovative small business and it’s fantastic to see Alternative Bike Co. going from strength to strength.

Testimonial

“Mark and the Very Own Studio team quickly became an invaluable part of our business from the outset, helping us shape our brand and products. Following the successful launch, our sales quickly increased to the point that we had to take on extra staff and move to larger premises. Very Own Studio’s brand identity was one of the core drivers of that success and I wouldn’t hesitate to recommend them.”
– Nick Bridgeford, Alternative Bike Co.

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